Marketing and Promotion Resources

This page includes marketing and promotional materials for:
Library Media Specialists  |  Teachers  |  Caregivers  |  Connecting Sora with Your Public Library  |  WSDLC Logos

For Library Media Specialists

This section includes marketing materials created by WSDLC Project Managers and library staff at WSDLC member districts for use by school library staff to share with their students to help spread the word on the digital materials available in Sora.

Getting Started with WSDLC

Customizable Halfsheet Handouts
2 per page
(Updated April 2022)

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Downloadable Files: DOC  |  PDF  |  PDF (fillable form)

Getting Started with WSDLC

Customizable Bookmarks
5 per page
(Updated April 2022)

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Downloadable Files: DOC  |  PDF  |  PDF (fillable form)

Have You Tried Sora, Yet?

Bookmarks
(July 2019)

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Downloadable File: PDF

Press Release Template
A customizable template for use by members that are just onboarding with the WSDLC, would like to remind their community of Sora, or for non-members looking to gain support to join the WSDLC.
(Updated April 2022)

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Downloadable Files: DOC  |  PDF

Mail Merge for Student/Staff Email

Template
Mail merge templates to do a personalized email to students and staff that includes the link and their username and password.
Created by Beth Hennes, Madison West High School (Formerly at Marshall Public Schools)
(January 2018)
I send this out a few times a year, using the same Google Sheet that I use to feed my OverDrive Library Card Manager to upload users. My Google Add-on of choice for that is Form Mule–I also use this for other database logins sometimes.” – Beth Hennes

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Access the Google Doc templates, complete with instructions and hints, here: Mail merge templates for student/staff email

Digital Library Cards

Template
Created by Beth Hennes, Madison West High School (Formerly at Marshall Public Schools)
(March 2019)
For our littlest kids without emails (PreK-3) and elementary who might rarely check email, we made “digital library cards” that we could print to send home (and laminate for classroom use). We made one mega-long PDF so that we could print more than one per page. My Google Add-on of choice for that is Autocrat. I used the Library Card Manager Google Sheet for that one too. 

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Access the Google Doc template here: Digital Library Card template


Greenwood High School promotional video
(March 2018)
Michele Green from GHS shared the promotional video her school submitted to the OverDrive contest. Enjoy!

Menasha School District “Managing Holds” video
(December 2021)
If you are like me, you realize that most of your students and staff don’t know how to access their Sora books on hold once they place them. My Students are crazy about putting books on hold, but not so much about actually getting those books which causes a slow down. So I made this quick, quirky video in hopes of helping students and staff.
-Jennifer Peterson

Looking for more inspiration? Look no further:

Do you have marketing materials that you’d like to share with other WSDLC member districts? Let the WSDLC Project Managers know at wsdlc-info@wils.org; send out a message with the details to the WSDLC Members listserv; or add your links and/or how-tos to the Member Exchange: Marketing & Engagement page.

For Teachers

Customizable Halfsheet WSDLC Introduction for Teachers
2 per page (Updated April 2022)

Click Here to Preview

Downloadable Files: DOC  |  PDF

Find more resources for your teachers in OverDrive’s Resoruce Center!
Just scroll down to the Teacher & Staff Resources section

For Parents & Caregivers

Getting Started with WSDLC
Single-Sided Flyer
(Updated April 2022)

Click Here to Preview

Standard / Generic
Downloadable Files:  PDF

Customizable
Downloadable Files: DOC  |  PDF

Getting Started with WSDLC
Double-Sided Flyer
(Updated April 2022)

Click Here to Preview

Standard / Generic
Downloadable Files: PDF

Customizable
Downloadable Files: DOC  |  PDF

Back in Time: Marketing Materials for Parents from 2018

The following WSDLC Member-created examples are wonderful for sparking ideas, but include outdated language and reference links/sites that are no longer available. Use these to jumpstart your own materials and to help you craft your messaging.

OverDrive Overview for Parents

(January 2018, Google Doc)
Created by Mike Scoville from Gibralter Area Schools, this one-page handout provides the basics about the WSDLC and OverDrive in both English and Spanish.

Letter for parents to explain OverDrive changes

(January 2018, .pdf)
For schools who already subscribed to OverDrive, created by Jen Peterson, Menasha Joint School District

Flier for Parents

(January 2018, .pdf)
A brief introduction to the WSDLC resources, by Beth Hennes when she was at Marshall Public Schools.

 

Connecting with your Public Library

Note: These resources are NOT about Public Library Connect, but rather the option for students to use Sora to also access materials from their public library, as long as they have a public library card. Materials from their public library DO NOT follow your school’s content access levels.

What you need to know to help students connect to the WSDLC collection (April 2018, .doc)

Public Library Email Example (April 2018, .doc)

WSDLC Logos